High Quality
Mobile Development
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High Quality Mobile Development

At Airtouch we carefully select few projects a year to properly dedicate them all our attention, knowledge and passion to make them successfully outstanding. We have been working together for more than 10 years and we integrate a very attractive combination of Experience, Coordination and Complementarity that provides fantastic results. Thanks to our Multilanguage and Multinational team, we help clients in several countries…The World is our limit!

iOS

Android

I. Responsive Web or Mobile App ?

 

Responsive/Mobile Website

The mobile website can be either a responsive site – the one that fits the screen size of the device used, looking great on all devices, or a mobile site – the one designed specifically for mobile devices, considering both the opportunities and limitations of such platforms.
PRO’s

  • single site/url: easier to administer & easier to be found by users;
  • user experience: specifically optimized for mobile;
  • cost: reasonable prices;
  • immediately accesible: no download/installation process.

CON’s

  • requires internet connection;
  • limited features;
  • additional SEO work;
  • mobile engagement limited.

Mobile App

Mobile apps are becoming the dominating form of digital interaction, and customers / consumers in today’s world are on the move and using mobile application platforms to get there. Whether they use Smartphones or Tablets, they have all the information they require.
PRO’s

  • speed and accessibility: apps can operate even without internet connection, making information available anytime;
  • capabilities for great graphics/effects;
  • strong mobile engagement;
  • in-app purchases.

CON’s

  • costly, the most expensive solution: long term investment, for app updates;
  • the download/installation process cannot be avoided;
  • completely different marketing/SEO strategy for promotion.

II. If Mobile App, which technology?

 Creating for both platforms(iOS and Android) means covering a combined over 96% of mobile market share.
Technology 2015 2014
Android 84 % 79 %
iOS 12 % 13 %
Windows Mobile 3 % 4 %
Symbian 0 % 2 %

III. If Mobile App, only Smartphones or Tablet too?

 To decide whether developing the App for Tablets too and not only for Smartphones we need to consider the aim of the app and the service it provides and if it makes more sense to access it on the Smartphone on the go only or also in a fix place with a Tablet.

Mobile development from Airtouch IOS Android Apps Phone Tablet Ipad Burger King Carebears American Greetings

SMARTPHONE – Access Strenghts Percentage
Availability: anytime everywhere 63 %
Turning on immediately 26 %
Comfortable: manageable – practical – no cables 18 %
Others 6 %
TABLET – Access Strenghts Percentage
Comfortable: easy to use 45 %
Transportable: size and weight 40 %
Better visualization: big screen 16 %
others 13 %

IV. App Store Optimization (ASO or App Store SEO)

ASO stands for App Store Optimization –  or SEO for mobile apps, an important step in the app marketing strategy and a high ROI activity. It’s an app’s optimization process, in order to be displayed among the first results when searching in an app store. Visibility in the app stores means better chances for the app to be found and installed, organic search being the leading mobile app discovery method.
ASO Best Practices
  • Researching, using and monitoring the keywords/phrases that deliver the most relevant and competitive coverage;
  • Optimizing the creative elements – as the app name/title, description, icon and screenshots play an important role in converting a viewer into a user;
  • Choosing the app category that really fits your product;
  • Reviews & Ratings are the social proof that can convince people to download your app, so it’s important to find ways to boost the first reviews/ratings displayed in the app store.

Trusted

Airtouch is trusted by both large and small companies in Western Europe and North America. We work with our clients to build compelling products that deliver value and delight to their customers. Our deep understanding of mobile and web technologies allow us to provide a level of expertise to your company like no other.
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Why trust us? 

When deciding for externalizing Development, If you are a Start-up you might be comparing with complementary Freelancers (some develop iOS, others Android and some do the creativity) and what might seem less expensive, after adding all the costs and suffering the missing project integration you will notice that cost was higher than expected and quality much lower. If you are a larger company you will be extremely interested in the Quality of the final product, in the development process and project management. At Airtouch we have the perfect balance because we integrate:
1
Top Talent
We have a very experienced in-house team that will assist you throughout the project to ensure your success.
2
Perfect Project Management
We use the latest methodologies, processes and tools to properly design, develop and manage projects.
3
Cost Effective
Thanks to our International facilities, we have the best talent where it is more cost effective allowing us to let our customers benefit from it.


Example Apps

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Burger King® Portugal

Access exclusive promotions and be the king of coupons with the official BURGER KING® app for Portugal!

Carrefour Act For Food

A global program of concrete actions to eat better, based on our strategic actions and growing daily. Know them all!

Burger King® Spain

Find Exclusive Offers available on the App only & Coupons discount to enjoy your menus and favorite products at the best price.

Human eTime

This app, cloud based, allows the employees of the companies to check in and check out at their workplace using any type of intelligent device by means of “Just Show Up” technology, which is the combination of facial recognition + face liveness detection.

Tu Coche a Punto

The mobile app of Euromaster Spain is designed to facilitate the maintenance of your vehicle. Get the latest news and get warnings automatically that will tell you know when you have to check for a revision thanks to the predictive Mastercheck functionality.

L’Oréal Paris

The mobile app of L’Oréal Paris keeps you updated with the brand’s key strategic launches & news. Brand visuals and videos, exclusive interviews, pro insights and more.

Bankinter Mi Marketing

The mobile app of Bankinter Spain – Mi Marketing was developed for both IOS and Android. It’s available internally within the bank, making it easier to know more about Bankinter Marketing Strategies.

Royal Canin

Petsonal Trainer is the Royal Canin application that will help you keep your pet in shape. Through different exercises you will be able to evaluate the current state of your cat or dog and control its evolution.

Care Bears

Care Bears Love to Learn is the first early learning app developed by the creators of the iconic classic children’s brand The Care Bears. Fun and educational mini games and puzzles designed to help children learn to count, identify colors, shapes, and letters while sharpening cognitive and motor skills.

Baby Control Familias

Much more than a Digital Agenda for children’s centers with children from 0 to 6 years. Simple and easy to use, parents have all the daily information about their children, as well as direct and effective communication with the children’s center.

Junkers Plus

With the Junkers Plus app control your installations, participate in campaigns and accumulate Europlus for each installation. Make partial exchanges of your Europluses and take advantage of the list of thermostats available in the installation form.

Radio Classique

With the mobile app, listen to your favourite radio on the go, look into previous shows or concerts and even find what song is playing at the radio in a particular moment. Find the closest radio frequence available based on geolocalization, as well as sending direct messages to the radio shows.

Contact Us

Phone number: +34 659 436 519
Email: info@airtouchmedia.com

Our Offices

 

MADRID – HQ

General Diaz Porlier 61, 4ª3
28006 Madrid
SPAIN

PARIS

65 Place de la Réunion
75020 Paris
FRANCE

MEXICO CITY

Alejandro Dumas 30 B
Polanco 11560, Mexico City
MEXICO

BUCHAREST

7 Iuliu Maniu Bvd, A, 4th floor, of A15-A16, 061102 Bucharest
ROMANIA